A tech bootcamp like Startup Institute could be a great way for you to jumpstart your career. Here are some signs that a training program is the right place for you to begin your journey to a career you love.
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As a salesperson in the tech space, your target market may include early adopters. Knowing how to interact with early adopters and appeal to their distinct set of motivations is essential to building your pipeline and making them your next customer.
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Startup Institute, the leading career accelerator for the innovation economy in Boston, today announced its partnership with Western New England University to deliver a 10-week data science boot camp, Data Science & Analytics.
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UX is an in-demand career that is expected to keep growing. In order to begin your career in UX, there are basic skills like wireframing and user research that you'll need to learn.
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Katya started with Python—a language often used for data analysis and machine learning—using various online tools. It wasn’t until her next position as an office manager at a company called Karma—a startup which builds portable WiFi devices—that she discovered Startup Institute’s fundamental Ruby course simply by Googling, “evening coding classes.”
If you want to break into the tech industry, you need to speak the language. Even if you are a non-traditional candidate you will still be expected to know key industry terms and trends. This article features some of the most common tech buzzwords you need to know before sitting down with HR.
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For today’s marketing professionals, career success may involve deepening your understanding of user experience practices. The definition of UX design is to create digital products, such as apps or customer journeys through websites, that are “easy to use and delightful to interact with.” When UX practices are woven into marketing, it can yield higher customer conversions, improved loyalty and satisfaction and more revenue.
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If you’re interested in front-end or back-end development, one of the first things you should do is learn how to use GitHub. For those unfamiliar with the international coding hosting platform, GitHub is an online git or version control repository and an Internet hosting service.
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Data-driven design can foster powerful innovation where there are otherwise design roadblocks. Although UX/UI designers may not be accustomed to working with large data sets, the changes that an informed design process can bring about are significantly positive.
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Your first social media campaign is up and running, and you’re proud of all the work you've done. You can spend a little bit of time basking in your accomplishment, but you also need to be aware of the work you have ahead as the campaign continues.
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Mobile marketing is fast becoming the most powerful method of growing both a brand and a business. The personal and convenient nature of the medium has made it an integral part of people's daily lives.
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Professionals and recent grads alike come to Startup Institute seeking a better understanding of the hiring process. There are so many unknowns that make navigating the process a guessing game: “What skills are most important to this company? What type of job experience do they want to see?”
Getting the inside scoop on what hiring managers look for in job candidates can help you focus on what’s important: landing the job.
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A serious car accident altered the course of Elizabeth Tsung’s long laid out career path as a classical violinist. The real problem however? It was far from her true passion.
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Search Engine Optimization is not a math equation, it's an art form. There is not one set of unchanging rules. Instead, the style evolves.
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If you want to ace your first web development interview, you need to be willing to do your research.
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Life is full of risks, often in ways and forms of which we’re not even aware. For career changers, especially those beginning a new adventure joining a startup company, the reward is worth the risk.
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Have you ever tried to buy a product on your smartphone only to find that the text is too hard to read or the page cuts off? Maybe you have tried to show a friend something interesting on your tablet, only to be frustrated when the page doesn't lay out as nicely as it did on your laptop? Responsive web design is about using HTML and CSS to allow users to view the same web page on multiple devices with ease.
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As the growth manager for the on-demand workspace company Breather, Sidney Baptista gets to work in a rapidly evolving field. However, his career path wasn't always pointing him toward this role. Instead, a significant change took him into the world of marketing.
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Startup Institute, the leading career accelerator for the innovation economy in Boston and New York City, today announced Rich DiTieri as its new CEO. The announcement comes alongside the appointment of a new leadership team who will lead a new era at Startup Institute.
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Leading up to this point, a partnership between the two teams is essential for success, and strong communication between the two departments is critical to the efforts of each. Here are a few tips for developing cohesive sales and marketing alignment.
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